Godrej engineers design the new ChotuKool refrigerator

Godrej engineers designed the new ChotuKool refrigerator


Godrej engineers designed the new ChotuKool refrigerator for the mass market based on the research that while lower price points (or other innovative pricing strategies) are critical for this segment, businesses must position their solutions around performance, aspirations, and unmet needs to be successful.

The ChotuKool is a small refrigerator (1.5 feet X 2 feet). Instead of a compressor it uses a cooling chip and a fan, similar to those in a computer. It can survive power surges and outages common in India and its high-end insulation enables it to keep its contents cold for hours without power. Godrej priced it at an affordable Rs.4000.

Source:http://blogs.wsj.com/indiarealtime/2012/01/30/look-beyond-indias-poor-mans-market/?mod=google_news_blog/

Also see:
Refrigerator Buying Guide India- Brands, Price, Reviews, Models

Sony Ericsson launches ‘Live with Walkman’ phone

Sony Ericsson launches ‘Live with Walkman’ phone


Sony Ericsson has announced the launch of ‘Live with Walkman’ smartphone in India. The Android-based smartphone is priced at Rs 14,549 approximately.

Already available online in Indian for quite some time, ‘Live with Walkman’ features 1GHz processor, Android 2.3 Gingerbread OS, 3.2 inch display, 5MP rear camera and front camera. The phone is also speculated to get Android 4.0 update in the future.

Measuring 4.2 × 2.2 × 0.6 inch and weighing 115 grams, the phone has an internal phone memory of up to 320 MB with 512MB RAM and expandable memory of upto 32GB via microSD memory card slot.

Some other features include 3G, Wi-Fi with DLNA support, Bluetooth with A2DP, aGPS, FM Radio with RDS, and 3.5mm audio jack. ‘Live with Walkman’ ships with a 1200 mAh battery and is available in two colours — black and white.

Source:http://www.healthtechzone.com/news/2012/01/19/6064741.htm/

Also see:
Mobile Phone Buying Guide India- Brands, Price, Reviews, Models

Nokia Lumia 900 without LTE in INDIA by June

Nokia Lumia 900 without LTE in June


Nokia’s latest and most expensive Windows Phone smartphone, Lumia 900, was showcased at the recently held Consumer Electronics Show in USA. But, the handset was an LTE version and therefore unsuited to markets like India.

This is likely to change soon as UK based retailer UK Carphone Warehouse has put up a pre-booking page for the Lumia 900 without LTE, which it claims will ship starting in June.

Source:http://www.themobileindian.com/new-launches/1341_Nokia-Lumia-900-without-LTE-in-June/

Also see:
Mobile Phone Buying Guide India- Brands, Price, Reviews, Models